What to Wear:

Your clothing choice can make a big difference in your business headshot. Stick to classic, professional attire that reflects your personal style and industry. Solid colors like navy, black, or gray work best—they keep the focus on your face instead of your outfit. Try to avoid graphic tees, bold logos, or busy patterns, as these can be distracting and sometimes don’t translate well on camera. Thin stripes, for example, can create a visual “ripple” effect on screens, so keeping things simple is the safest bet.

Accessorize Thoughtfully:

Accessories are a great way to add personality to your headshot without overpowering it. For women, subtle pieces like a delicate necklace, simple earrings, a scarf, or a classic watch can elevate your look. Men can consider a well-chosen tie or pocket square—solid colors or understated patterns work best. Avoid anything too chunky or flashy; the goal is to complement your look, not compete with it.

Mind Your Posture:

Confidence shines through good posture. Stand or sit tall with shoulders back and chin slightly down. Imagine a string gently lifting the crown of your head—it elongates your neck and gives a more vibrant, confident appearance. Avoid slouching or leaning too much in any direction.

Find Your Angle:

Experiment to discover your best angles. Small adjustments—tilting your head, turning your torso slightly, or shifting your shoulders—can make a big difference in how your features are highlighted. Try practicing in front of a mirror to see how light and shadows affect your face. Working with your photographer, you can find the positions that feel natural and look great, giving your headshot a polished, professional finish.

Relax and Smile Naturally:

A genuine, relaxed smile makes you approachable and confident. Practice in front of a mirror to find a natural expression, and focus on loosening your face rather than forcing a smile. Slightly narrowing your eyes while smiling often creates a warm, authentic look. Take a few deep breaths before your session and think of something that makes you happy—it really shows on camera.

Pay Attention to Grooming:

Well-groomed hair and a polished appearance are key. Men should aim for a neat haircut and a clean-shaven or well-trimmed look. Women can choose professional makeup that enhances their features without being heavy-handed. Healthy-looking skin and tidy hair are essential, so get plenty of rest and maintain your skincare routine in the days leading up to your shoot.